Top reasons why Twitter should be an important part of your content marketing arsenal. Twitter can be a relationship builder, an igniter of content, source of new ideas and reward you with better search engine rankings.
While the social side of the Internet is like your own neighborhood — comfortable and friendly — there are nefarious types lurking and potentially scamming you on social media. Is it safe to friend everyone, even people you think you “know”? Should you accept every LinkedIn connection? You need to use a healthy dose of discretion when making social connections online.
Social media today is very visual. This means you will be more effective — reaching more people and making more contacts — if you carefully select and format your photos.
Every day is now “social media day,” with the ubiquitous services, Twitter, Facebook, Instagram and so on, are increasingly woven into our daily lives. But a day for reflection on where we were and where we are going is worth it, now and again.
To those not familiar with Twitter, you may be amazed at the very short “half life” of tweets. They just don’t have “staying power.” Paying attention to the times when you send tweets can increase your effectiveness on Twitter.