How do you measure success on Instagram? Is time the new metric for social networking success? These stories and more in this post linking to thought-provoking articles on social media.
Who Are You Trying To Reach?
When thinking about social media, folks often get caught up in the mechanics of it. The answer is not in the hardware, software or platform. The answer is people.
Facebook Tips From The Ultimate Networker
Robert Scoble, an American blogger, author and technology evangelist at Rackspace, is an avid and frequent user of social media. This weekend he issued a long lists of tips to try to help one refine one’s Facebook presence.
Test Case Thursday: What If You Threw A Party and No One Came?
Philadelphia City Councilman Bobby Hendon thought he bring attention to voting through a social media contest. He’s asking Philadelphia voters to shoot a 15-second video and post it with a hashtag “#ivotephilly” and vote, and possibly win prizes. So why is this contest not “going viral” ?
Thinking Visually in Social Media
If you have been engaging in social media for a while, you may have noticed a shift in what people are sharing. There’s a move from text to images. This has lead to an explosion of imagery in social channels. It makes sense, and is based on brain science.